How to Use the Friends of Foyer (FOF) Loyalty Program



Customer Journey Overview


The Friends of Foyer Loyalty Program is designed to offer a seamless and engaging experience throughout every customer interaction. Here’s a step-by-step guide to the enrollment process:


  1. Entry Point – Arrival
    • Global Foyer Entry: Customers enter Global Foyer through the car park or main entrance.
    • Greeting and Introduction: Friendly staff welcome guests and introduce them to the benefits of the Friends of Foyer Loyalty Program.

  2. Enrollment – Loyalty Program Registration
    • Registration Options:

      • Assisted Registration: Mall reception staff are available to help customers register.
      • Self-Registration: Customers can scan the QR code on the standee to directly access the program site: https://friendsoffoyer.com/
      • Online Registration: Sign up anytime from any device for maximum convenience.
    • Steps:

      1. Form Submission: Enter your name, email ID, and mobile number.
      2. Verification: Receive and enter a one-time password (OTP) for secure verification.
      3. Confirmation: Upon successful verification, receive a unique FOF Membership ID via SMS and email, along with a welcome message.


This streamlined process ensures easy onboarding so you can start enjoying exclusive benefits right away.